Breaking the Big Four

Once, the Big Four was a term used to describe the biggest accounting firms. Today, it is widely used to describe the biggest firms, overall. The Big Four are Apple, Amazon, Google, and Facebook (sometimes referred to as the Big Five, together with Microsoft) – the four largest companies in the world in terms of market capitalization (well, Microsoft is also there in the middle) but most importantly, in terms of influence, power and success. These companies have something in

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